Nike is one of the most dominant sports brands born on January 25, 1964, at the University of Oregon. There are more interesting fact you should know about global giant Nike and its business empire.
15 Important Fact About Nike You Never Knew
- In the year 1964 Nike was founded and it was known as Blue Ribbon Sports but It was in 1971 the name “Nike” comes to existence.
- Co-founder Bill Bowerman first used a waffle iron to make the first shoe that helps with a firm grip on the track while running. Bill Bowerman was a head coach at the University of Oregon as well as a celebrated Olympic track-and-field coach.
- The first brand promotion given to Nike shoe was in 1971, a signed contract with the tennis player Ilie Nastase.
- The Nike’s slogan ” Just Do It” was inspired by a serial killer, Gary Gilmore. This was his words to everyone around him when he was executed .
- Do you know that the brand logo, Swoosh was first rejected by the team of Nike selectors in 1971 but was picked up as a last minutes choice.
- The name of the woman that design Nike logo is Carolyn Davidson
- Carolyn Davidson a Portland State University student charged $35 for the design of Nike logo in 1983.
- In Greek mythology, Nike is the winged goddess of victory; which is the associations for the brand Nike are flight, victory, and speed.
- The first Nike store opened in 1967 in Santa Monica, CA under the moniker Blue Ribbon Sports.
- The headquarters of Nike’s are situated in Washington County, Oregon.
- The global giant, Nike has a worldwide presence and more than 32,000 employees spread all over the world. Its products are made by contractors who own the factories in different location around the globe.
- Nike sold more than 900 million items every single year including footwear, clothing and several sports accessories all over the world.
- Beyond just sport accessories , Nike technology innovation has patented a shoe with an embedded computing devices with ability to communicate with the wearer’s smartphone.
- In 2000 and 2002 Nike won Emmy awards for its commercials.
- The largest Nike store is located in London’s Oxford Street which is 42,000 feet.
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